http://www.weareacademy.com Just another WordPress weblog Tue, 05 Jul 2011 03:35:08 +0000 http://backend.userland.com/rss092 en #cut# http://www.weareacademy.com/go-canucks/ When you feel the need for speed, step into Chris Paul’s new shoes for a simulation like no other. #cut# [iframe http://player.vimeo.com/video/19183260?title=0&byline=0&portrait=0 750 375]To launch Chris Paul’s 4th signature shoe, we devised the Ultimate Performance Simulator, a 1-button game/app that integrates with Facebook. Run, jump and shoot faster than the ghost of ... http://www.weareacademy.com/cp3k/ The Melo M7 takes abuse on the court like no other shoe. And Carmelo Anthony endures a little abuse of his own on this interactive talk show. #cut# [iframe http://player.vimeo.com/video/19048707?title=0&byline=0&portrait=0 750 375] We devised and produced a spoof talk show where Lewis Campbell, the 5 foot 6 host, conducts some awkward interviews with ... http://www.weareacademy.com/ball-talk/ A trip into augmented reality becomes the trip of a lifetime in this Facebook-integrated contest for Dentyne. #cut# Who knew? One packet of gum could be your ticket to Vegas, NYC, Cabo or Verbier. We took regular packets of Dentyne and threw in a little augmented reality trickery to give consumers a ... http://www.weareacademy.com/dentyne/ #cut# [iframe http://player.vimeo.com/video/14783676?title=0&byline=0&portrait=0 750 422] At Academy, to each their own... idea. A promotional video with our friends at TedXVancouver. Any good discussion has different schools of thought. Opposing perspectives and debating opinions force us to think and to learn. Stay tuned for more info. www.tedxvancouver.com http://www.weareacademy.com/tedx-vancouver/ #cut# Behind the scenes in L.A. capturing content for the recently launched Love of the Game campaign. www.jumpman23.com/outdoor http://www.weareacademy.com/loveofthegamebts/ An inside look at what "Love of the Game" means to Jordan Brand's athletes. #cut# [iframe http://player.vimeo.com/video/19183547?title=0&byline=0&portrait=0 750 375] For the launch of Jordan's "Love of the Game" campaign, we created a single interface for users to experience a variety of campaigns in one place. Summer basketball events, product campaigns, everything. This was ... http://www.weareacademy.com/love-of-the-game/ #cut# [iframe http://player.vimeo.com/video/13221017?title=0&byline=0&portrait=0 750 422] World Cup at Academy. We are all winners. http://www.weareacademy.com/double-headers/ #cut# Metro Vancouver Housing Corporation is a not-for-profit organization that provides affordable rental housing for low- and middle- income households in Metro Vancouver. Some of their older complexes needed some TLC so Blast Radius and Academy spent an afternoon to help. Some of the activities included setting up a community garden, ... http://www.weareacademy.com/a-day-of-giving/ #cut# The great lighting magician (otherwise known as Sven Boecker) busy shooting shoes in the studio. (www.svenboecker.com) http://www.weareacademy.com/on-set-with-sven/